In order for anyone to make it in the fishing industry, my biggest belief is that individual participation with as many outlets as possible will get you places. I try to associate myself with as many media outlets as I possibly can whether it's online or print publications, production, company & business promotions, or television.

It's not what they can do for you, but rather what you can do for them. In order for the partnership to coexist, the angler must be able to have a wide and expansive reach towards his audience and respective market.

My biggest strengths are writing, public speaking, web and media production, and being a communicator. Below are the statistics displaying my target reach and audience to specific markets for the corresponding groups I work with. I attribute all of these numbers to my skills obtained over the years including the classroom.

* Tables represent approximate values

Statistical data and graphs available upon request.

E X A M P L E   O F   C O V E R A G E   &   R E A C H

Map indicates readership for my pride and joy, my personal blog Fishcast. Each icon on map represents ten readers per region. My biggest audience resides in the Midwest and along the Eastern Coast of the United States. However, worth noting is that I have readers in most major cities and markets of the United States.